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So your receptionist’s cousin’s friend has told you “Your business needs to be on Facebook.” Before you rush and have just anyone stumble around to set up an account, please take time to strategically plan your approach. One key thing to remember is… a premature Facebook page with little information and no plan can do [...]
Public Relations (PR) is often an overlooked portion of any businesses’ marketing plan. PR can offer free exposure for any business through goodwill gestures or pertinent public information. Small businesses can find many topics for press releases. One of the easiest press releases to send and receive publicity is goodwill gestures. Everyone loves a positive [...]